Last updated: 5 October 2026

Flash Light Commerce is operated by Flash Light LTD (“we”, “us”, or “our”). We respect your privacy and are committed to protecting your personal information.

This Privacy Policy explains how we collect, use, store and protect personal information when you visit Flash Light Commerce, use our website, contact us, or purchase or enquire about our services.

1. Information We Collect

We may collect personal information that you provide directly to us, including:

• Your name

• Email address

• Telephone number, if provided

• Business or brand name

• Amazon product information, including ASINs and listing URLs

• Information you provide when requesting a listing audit, optimisation service or consultation

• Messages and correspondence you send to us

• Billing and transaction information relating to services you purchase

We may also collect certain technical information when you use our website, such as your IP address, browser type, device information, pages visited and information collected through cookies or similar technologies.

2. How We Use Your Information

We may use your personal information to:

• Respond to enquiries and communicate with you

• Provide Amazon listing audits, optimisation and other e-commerce services

• Process and manage orders

• Deliver services you have purchased

• Provide customer support

• Maintain records of our business transactions

• Improve our website and services

• Prevent fraud, misuse and security issues

• Comply with legal, accounting and regulatory requirements

• Send marketing communications where we have your consent or another lawful basis to do so

We will not sell your personal information.

3. Our Lawful Bases for Processing

Under UK data protection law, we must have a lawful basis for processing your personal information.

Depending on the circumstances, we may process your information because:

Contract: processing is necessary to provide a service you have requested or purchased.

Legitimate interests: processing is necessary for the operation and improvement of our business, provided those interests are not overridden by your rights.

Consent: you have given us permission to process your information for a particular purpose.

Legal obligation: processing is necessary for us to comply with applicable laws or regulations.

4. Payments

Where online payments are available, payments may be processed by third-party payment providers.

We do not intend to directly store complete payment-card details. Payment providers may collect and process payment information in accordance with their own privacy policies and security procedures.

The specific payment providers used by Flash Light Commerce may be updated as our website and payment facilities develop.

5. Website Hosting and Service Providers

Our website is built and hosted using Wix.

We may use third-party service providers to help us operate our website and business, including providers of website hosting, email, payment processing, analytics, communications and other business services.

These providers may process personal information on our behalf or for their own purposes where necessary to provide their services.

6. Amazon Information

If you provide an Amazon ASIN, listing URL or other publicly available product information, we may review that information for the purpose of providing the service you requested.

You should not provide passwords or other sensitive Amazon Seller Central login credentials unless we have specifically agreed that access is required and appropriate security arrangements are in place.

Our listing audit and optimisation services do not require customers to provide their Amazon account password unless explicitly agreed otherwise.

7. Cookies and Analytics

Our website may use cookies and similar technologies that are necessary for the website to function.

We may also use optional analytics or marketing technologies to understand how visitors use our website and to improve our services.

Where required by law, we will request your consent before placing non-essential cookies on your device.

You can manage your cookie preferences through any cookie controls made available on our website and through your browser settings.

8. How Long We Keep Your Information

We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing services, maintaining appropriate business and financial records, resolving disputes and complying with legal obligations.

Different categories of information may therefore be retained for different periods.

9. Sharing Your Information

We may share personal information with trusted service providers where reasonably necessary to operate our business or provide our services.

This may include providers of:

• Website hosting and infrastructure

• Payment processing

• Email and communications

• Analytics

• Accounting or professional services

We may also disclose information where required by law, regulation, court order or another lawful authority.

We do not sell or rent your personal information to third parties.

10. International Transfers

Some of the service providers we use may process or store information outside the United Kingdom.

Where personal information is transferred internationally, we will take appropriate steps where required to ensure that the information receives an appropriate level of protection in accordance with applicable UK data protection law.

11. Security

We take reasonable technical and organisational measures to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.

However, no internet transmission or electronic storage system can be guaranteed to be completely secure.

12. Your Data Protection Rights

Depending on the circumstances, UK data protection law may give you rights including the right to:

• Request access to your personal information

• Request correction of inaccurate information

• Request deletion of your information

• Request restriction of processing

• Object to certain processing

• Request transfer of certain information

• Withdraw consent where processing is based on consent

These rights are subject to certain legal conditions and exemptions.

To exercise your rights, contact us using the details below.

You also have the right to raise a concern with the Information Commissioner's Office (ICO) if you are unhappy with how your personal information has been handled.

13. Marketing Communications

Where applicable, you may unsubscribe from marketing emails at any time by using the unsubscribe option provided in the communication or by contacting us.

Service-related communications concerning an enquiry, order or existing customer relationship are not necessarily marketing communications.

14. Third-Party Links

Our website may contain links to third-party websites, including Amazon and social media platforms.

We are not responsible for the privacy practices of third-party websites. We recommend reviewing their privacy policies before providing them with personal information.

15. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our services, website, technology or legal requirements.

The latest version will be published on this page with an updated revision date.

16. Contact Us

If you have questions about this Privacy Policy or how your personal information is handled, contact:

Flash Light LTD
Trading as Flash Light Commerce

Email: hello@flashlightcommerce.com

Website: flashlightcommerce.com